Quibi is seemingly a new video streaming service that everyone is talking about. The company started life in 2018 and managed to raise nearly $2 billion in total investment from various sources before launching on 6 April 2020.
In a world where we already have multiple streaming services like Disney+, Netflix, Amazon Prime Video and more, why do we need Quibi? How is it different? And why should you care?
Quibi is a short-form video content service where every show is under 10 minutes long. This goes some way to explain the name 8211; Quibi 8211; which is essentially short for 8220;Quick bites8221;.
Quibi is unusual because it8217;s actually designed not to compete with the streaming services you already know and love, but instead vie for your attention against the likes of Instagram, YouTube and TikTok.
One way Quibi tries to stand out is the way it presents the shows on your phones. Videos display both in portrait and landscape mode, but not in the usual squashed way you8217;d see on the likes of YouTube. The footage here fills the screen depending on the orientation of your device.
The creators of the show have taken care to consider the perspective of the viewer and present the show in a satisfying way, no matter how you8217;re watching. This is interesting, if a little gimmicky, though as with anything, it8217;s better viewed in landscape orientation.
To start with you can sign-up to Quibi for a limited time free trial that will last 90 days. After that, it8217;ll cost you $4.99/£4.99 a month to watch and that8217;s with adverts. Without adverts, you8217;ll have to stump up $7.99/£7.99.
Once you download the app, you8217;re then encouraged to sign up for a free trial with your subscription being billed through Google Play or the App store. The good news is you can cancel at any time if you don8217;t like what you see.
Quibi has shows ranging from reality shows to game shows to fast-paced dramas. There are also some shows coming to the service that you might recognise from days gone by. Punk8217;d, for example, is getting a reboot on Quibi. While Survive is a new show that people are very keen on already.
There are quite a number of big-name stars getting involved in Quibi shows as well. Below are a few samples of the shows on the service.
Starring Christoph Waltz and Liam Hemsworth, Most Dangerous Game finds Hemsworth struggling to survive due to expensive health problems. He agrees to be hunted for 24 hours. Survive and he8217;s due to earn $24 million, but everyone is out to get him.