The new Taipei Apple Store is one of the most attractive we8217;ve seen yet and it kinda makes us want to plan a trip to Taiwan. Located in the city8217;s Xinyi district, the A13 store features a two-story, free-standing pavilion design with a carbon fibre reinforced roof.
There8217;s a floor-to-ceiling glass facade and a pair of stone pillars at either end. The two marble composite stairs will enable customers to traverse between store and the basement area where workshops are planned. There8217;s also an outdoor Genius Grove where customers can get personalised technical support from Apple8217;s army of in-store Genuises.
Related: Best iPhone 2019
Beyond the design, it8217;s also a landmark Apple store opening for Taiwanese fans of the world8217;s biggest tech company. The store brings artist-led Today At Apple sessions which it says brings 8220;world-class creators, including local artists based in Taiwan.8221; That kicks off with a six-week Stage for Creativity series which starts on opening day.
These will take place in the store8217;s underground forum space, which has a video wall, and will also include sessions on art and design, photography, video, music, coding, app development and more.
There8217;s going to be 155 team members at the Xinyi A13 store, speaking more than ten languages. The store opens at 10am on Saturday 14th June, if you8217;re a local, or interesting in jumping on a plane to get in on the act.
Although Taiwan is not a part of China (although the Chinese might argue otherwise), Apple has suffered an overall downturn in fortunes in the region over the last couple of years. iPhone sales drop-offs are outpacing other territories and were down 20% in the last quarter. Can retail location expansion be the answer? They say getting 8217;em through the door is half the battle.
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